Product Marketing Manager – HPE Alletra Storage MP X10000

Product Marketing Manager – HPE Alletra Storage MP X10000

  

This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home.

Job Description:

   

As Product Marketing Manager for HPE Alletra Storage MP X10000, you will own how the platform is positioned, understood, and brought to market across key workloads including analytics and modern data protection.

This role is responsible for translating X10000’s technical strengths into clear, differentiated narratives that resonate with both technical buyers and executive decision-makers. You will define how the product shows up in the market, ensuring it is both credible to practitioners and compelling in competitive sales cycles.

You will work in close partnership with platform and portfolio marketing teams, including Data Fabric, to ensure X10000 is consistently and effectively represented within broader analytics, data protection and hybrid cloud narratives, while maintaining clear ownership of product-level positioning and go-to-market execution.

This is a hands-on role for a product marketer who can connect product truth to market impact, bringing clarity, focus, and momentum to a strategically critical platform. It sits at the center of a shift in how enterprises think about storage, from passive infrastructure to an active performance layer for analytics, and recovery.

Key Responsibilities

Product narrative & positioning

• Own positioning and messaging for HPE Alletra Storage MP X10000 across core workloads including analytics and modern data protection
• Translate platform capabilities into clear customer outcomes, differentiated value, and competitive advantage
• Maintain and evolve messaging frameworks that reflect real-world use cases and buyer priorities

Go-to-market & launches

• Lead product launches, updates, and GTM readiness for X10000, ensuring clear, consistent messaging across all channels
• Partner with demand, digital, and content teams to activate campaigns and assets that drive awareness and pipeline
• Ensure sales motions are grounded in strong product narratives and aligned to buyer journeys

Sales & field enablement

• Equip global sales and channel teams with clear, confident messaging, talk tracks, and tools that improve win rates
• Support deal cycles with targeted positioning, competitive differentiation, and customer-facing materials
• Act as a bridge between product, marketing, and field teams to ensure alignment and clarity

Cross-portfolio integration & influence

• Partner with Data Fabric, AI, and hybrid cloud PMMs to integrate X10000 into broader narratives without losing product clarity
• Work closely with the data protection product marketing team to align positioning, use cases, and joint sales motions, ensuring a cohesive story across primary storage, protection, and recovery
• Support analyst relations and press engagement with product-level insights and positioning
• Act as a subject-matter expert on X10000, representing the product internally and externally

Education & Experience

• Bachelor’s degree in Marketing, Engineering, Computer Science, or related field; MBA preferred
• 6–8+ years in product marketing across enterprise infrastructure, storage, data platforms, or cloud
• Proven track record building differentiated narratives and high-impact content
• Experience positioning complex solutions in competitive, fast-evolving markets

Knowledge & Skills

• Strong understanding of object storage, analytics workloads, and modern data protection architectures
• Ability to translate deep technical capabilities into clear, differentiated market positioning
• Strong storytelling and communication skills, including executive presentations
• Ability to drive clarity and alignment across cross-functional teams
• Analytical mindset with comfort using data to inform positioning and GTM decisions

Impact & Scope

• Define and strengthen HPE’s position for X10000 as a leading platform for unstructured data across analytics, and modern data protection workloads
• Drive product-level awareness, preference, and pipeline through clear, differentiated messaging grounded in real customer outcomes
• Improve sales effectiveness by making complex capabilities understandable, credible, and easy to sell in competitive cycles

Complexity
High. This role operates in a strategically critical, fast-moving market at the intersection of AI, analytics, and data protection—requiring influence across senior leadership, cross-functional teams, analysts, and customers. 

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

#unitedstates

#storage

Job:

Marketing

Job Level:

Expert

    

"The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.
– United States of America: Annual Salary USD 120,000 - 243,000 in California // 105,500 - 243,000 in Texas
The listed salary range reflects base salary. Variable incentives may also be offered."

Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html

Hewlett Packard Enterprise is EEO Protected Veteran/ Individual with Disabilities.

   

HPE will comply with all applicable laws related to employer use of arrest and conviction records, including laws requiring employers to consider for employment qualified applicants with criminal histories.

   

No Fees Notice & Recruitment Fraud Disclaimer

 

It has come to HPE’s attention that there has been an increase in recruitment fraud whereby scammer impersonate HPE or HPE-authorized recruiting agencies and offer fake employment opportunities to candidates.  These scammers often seek to obtain personal information or money from candidates.

 

Please note that Hewlett Packard Enterprise (HPE), its direct and indirect subsidiaries and affiliated companies, and its authorized recruitment agencies/vendors will never charge any candidate a registration fee, hiring fee, or any other fee in connection with its recruitment and hiring process.  The credentials of any hiring agency that claims to be working with HPE for recruitment of talent should be verified by candidates and candidates shall be solely responsible to conduct such verification. Any candidate/individual who relies on the erroneous representations made by fraudulent employment agencies does so at their own risk, and HPE disclaims liability for any damages or claims that may result from any such communication.