In order to build excellent products and tell great stories, we must first profoundly understand our audiences - what motivates them, why they think and behave the way they do, and what they think of our brands and products. The Consumer Apps Marketing Research and Insights team is at the heart of developing this understanding.
As a Senior Research and Insights Manager, you will partner with the Knowledge and Information Marketing teams to drive the research roadmap for our consumer-facing AI products. You’ll flex between research approaches—from designing impactful studies to synthesizing cross-functional learnings—ensuring our product launches are consistently grounded in deep user empathy and actionable insights. By bridging the gap between raw data and strategic execution, you will play a pivotal role in shaping how our AI innovations are introduced to the world.
You’ll work closely with the Search and AI Marketing teams, and lead global studies that directly shape our product strategies and go-to-market executions. You will navigate a high-velocity landscape, capable of scaling programs that distill disparate sources into clear narratives for executive leadership. You won't just report on data; you will provide the strategic north star for our most critical product decisions.
Beyond individual projects, you’ll serve as a vital connector across the broader Research and Insights organization to unify findings and eliminate silos. By co-authoring strategic POVs and collaborating regularly with adjacent research organizations, you will act as a multiplier—ensuring that localized insights drive a cohesive, user-centric outlook across the entire AI portfolio.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
The US base salary range for this full-time position is $142,000-$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Design and manage new, agile research programs that convert timely feedback into actionable, executive-ready insights.
- Scope custom research from start to finish, including: designing an effective brief, managing Requests for Proposals (RFPs), onboarding research agencies, choosing a methodology, executing the study, and deploying insights and recommendations via compelling narratives in a variety of formats (decks, sites, emails, presentations, etc.).
- Develop insights from quantitative data and qualitative observations, using a variety of internal and external sources and contribute thoughtful findings that can only be surfaced through an integrated data perspective.
- Leverage AI tools, programs and agencies to streamline workflows, connect-dots across studies, and enable yourself to be agile and scale your impact across multiple-stakeholders and organizations.
- Share research-findings and insights via presentations in forums large and small, with everyone from junior to senior executive staff.
Minimum qualifications:
- Bachelor's degree in a research or quantitative field, or equivalent practical experience.
- 5 years of experience designing, scoping, executing, and delivering research and analysis projects, or in partnership with external agencies.
- Experience managing cross-functional or cross-team projects.
Preferred qualifications:
- Experience influencing executive leadership with cohesive narratives built on a mix of qualitative and quantitative data.
- Experience working on a highly cross-functional team with the ability to manage complex projects with multiple stakeholders and priorities.
- Ability to solve problems in complex, fast-moving, and ambiguous business environments through solid data intuition and business acumen.
- Ability to effectively communicate findings, approaches and recommendations to a wide range of technical and non-technical audiences.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
San Francisco, CA, USA; Mountain View, CA, USA; New York, NY, USA.
Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.