Technical Product Marketing Director

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Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

At Salesforce, our Product Marketers craft sharp product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement. Our success is defined by our ability to deliver relevant content and activations that move people to act. 

We are looking for a strategic, highly motivated, and technically fluent Director of Product Marketing to define how the market understands MuleSoft’s role in the agentic enterprise. In this role, you will own MuleSoft’s portfolio narrative and drive its activation across the full product marketing lifecycle - including positioning, launch, analyst relations, and core field enablement assets. You will work cross-functionally with product management, marketing, and sales teams to build a market-leading narrative on the connected foundation for multi-agent architectures and enterprise-grade AI.

Responsibilities & Impact

• Narrative Ownership: Scale and own MuleSoft's flagship portfolio narrative framework, anchoring messaging within its core pillars: Open by Design, Engineered for Trust, and High Velocity Delivery.

• Unified Data Strategy: Co-own the joint MuleSoft + Informatica + Data 360 application and data integration positioning to deliver a unified "Trusted Context" narrative.

• AI-First Portfolio GTM: Influence and drive positioning for the AI-native product portfolio by unifying solutions such as Agent Fabric, Anypoint Platform, Omni Gateway, and Trusted Agent Identity.

• Technical Architecture Storytelling: Craft the canonical story for how MuleSoft functions as the agentic control plane for the headless enterprise, highlighting headless architectures, and advanced AI gateway features.

• Sales Enablement & Field Readiness: Support a high-impact library of sales plays, pitch decks, demo scripts, battlecards, and objection handling tailored to technical and line-of-business personas.

• Analyst Relations & Category Leadership: Engage directly and support preparation for meetings with key analysts (Gartner, Forrester, IDC) to influence category definitions and placement.

• Executive Engagement: Partner directly with senior leadership (GMs, CMOs) to develop mainstage keynote content and demo concepts for flagship global events, including Dreamforce and Connect:AI.

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Required Skills

• 10+ years of experience in product marketing, technical marketing, solutions engineering, or executive content development in enterprise software.

• Credible technical fluency with relevant topics such as integration, APIs, enterprise architecture, and microservices design.

• Proven track record of crafting mainstage keynote narratives and partnering directly with senior leadership (SVP and C-level executives).

• Excellent tactical execution and writing skills across diverse formats (keynote scripts, executive briefs, blogs, and customer-facing decks) with the ability to deal with ambiguity and meet tight deadlines.

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Preferred Skills

• Prior experience in the AI,  integration, iPaaS, data management, or API management space.

• Hands-on familiarity with agentic AI frameworks, open protocols including Model Context Protocol (MCP) and Agent-to-Agent (A2A), and multi-agent orchestration patterns.

• Demonstrated ability to engage and market effectively to both developer communities and business line-of-business audiences.

• Prior background as a developer, solutions architect, sales engineer, or product manager that has been translated into a marketing career.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.

The typical base salary range for this position is $164,000 - $261,500 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $196,800 - $285,300 annually.

The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.