What if the work you did every day could impact the lives of people you know? Or all of humanity?
At Illumina, we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable life-changing discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients.
Working at Illumina means being part of something bigger than yourself. Every person, in every role, has the opportunity to make a difference. Surrounded by extraordinary people, inspiring leaders, and world changing projects, you will do more and become more than you ever thought possible.
The Senior Staff Outbound Product Manager is a market-facing, commercially focused technical product leader responsible for translating product strategy and capabilities into clear customer value, differentiated positioning, and scalable go‑to‑market execution.
This role sits at the intersection of Product, Marketing, Sales, and Customers, ensuring that our software products resonate with enterprise life sciences customers and drive measurable business impact.
At the Senior Staff level, this role operates with strategic autonomy, influences portfolio‑level decisions, and serves as a voice of the customer and market authority across multiple products or platforms. The ideal candidate brings deep experience in life sciences software, strong exposure to enterprise customers, a proven track record supporting SaaS go‑to‑market motions, and a proven ability to translate industry and customer trends into detailed technical product requirements.
Key Responsibilities
Market & Customer Leadership
- Act as the primary voice of customers and the market, representing customer needs, workflows, and buying drivers across product lines
- Wholly own and drive relationships with our most strategic customers
- Lead deep Voice of Customer (VoC) efforts, including enterprise customer interviews, field engagement, advisory boards, and win/loss analysis
- Develop and maintain customer personas, buyer profiles, and use‑case narratives across life sciences segments (e.g., research, clinical, regulated environments)
- Partner closely with Sales, Customer Success, and Field Marketing to identify commercial gaps, expansion opportunities, and adoption barriers
Positioning, Messaging & Differentiation
- Own and evolve product positioning, value propositions, and messaging frameworks across a portfolio of software products
- Translate complex technical capabilities into clear, compelling, customer‑centric narratives tailored for enterprise buyers and decision makers
- Lead competitive analysis and market intelligence efforts; identify actionable differentiation and competitive response strategies
- Influence product strategy by clearly articulating market problems, unmet needs, and commercial opportunities
Go‑to‑Market Strategy & Execution
- Define and drive end‑to‑end go‑to‑market strategies for new product launches, major releases, and platform capabilities
- Partner with Engineering to ensure roadmap decisions align with commercial impact and market readiness
- Enable Sales and Customer Success through sales plays, enablement materials, demos, pricing/packaging input, and objection handling
- Support enterprise deals, including customer briefings, RFPs, technical/commercial narratives, and executive presentations
Cross‑Functional Influence & Leadership
- Operate as a senior, trusted partner to Engineering, Marketing, Sales, and Executive stakeholders
- Influence product direction across multiple products or platforms by grounding decisions in customer and market insight
- Lead outbound best practices, frameworks, and process improvements across the product organization
- Mentor and guide other product managers and marketers on outbound, commercial, and customer‑centric practices
Requirements:
Typically requires a minimum of 12 years of related experience with a Bachelor’s degree; or 8 years and a Master’s degree; or a PhD with 5 years of experience; or equivalent experience.
Strong analytical skills required
Strong verbal and written communication skills required
Ability to present complex ideas and information clearly and succinctly in a group setting
Demonstrated knowledge and experience in requirements gathering, development & scrum product owner role
Knowledge of the full software development life cycle
Knowledge of genomics analysis software and pipeline creation
Knowledge of cloud platforms for genomics data analysis
Demonstrated ability to manage multiple projects and multi-disciplinary teams in a complex fast paced environment
Knowledge of user experience design in developing software solutions with exceptional usability
Prior programming experience a plus
Knowledge of data engineering/data networks is a plus
Experience working in an ISO:13485 or FDA regulated (QSR) environment is a plus
#LI-HYBRID
The estimated base salary range for the Senior Staff Software Outbound Technical Product Manager role based in the United States of America is: $155,600 - $233,400. Should the level or location of the role change during the hiring process, the applicable base pay range may be updated accordingly. The range reflects long‑term growth in the role. Most candidates are hired between the minimum and middle of the range. Placement depends on experience, skills, location, and internal equity. Additionally, all employees are eligible for one of our variable cash programs (bonus or commission) and eligible roles may receive equity as part of the compensation package. We offer a wide range of benefits as innovative as our work, including access to
genomics sequencing, family planning, health/dental/vision, retirement benefits, and paid time off.
We are a company deeply rooted in belonging, promoting an inclusive environment where employees feel valued and empowered to contribute to our mission. Built on a strong foundation, Illumina has always prioritized openness, collaboration, and seeking alternative perspectives to propel innovation in
genomics. We are proud to confirm a zero-net gap in pay, regardless of gender, ethnicity, or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences, increase cultural awareness, and offer opportunities to engage in social responsibility. We are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local, state, and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local, state, and federal laws. Illumina prohibits the use of generative artificial intelligence (AI) in the application and interview process. If you require accommodation to complete the application or interview process, please contact accommodations@illumina.com. To learn more, visit: https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. The position will be posted until a final candidate is selected or the requisition has a sufficient number of qualified applicants. This role is not eligible for visa sponsorship.