The Director, APS Marketing & Strategy – Specialty Portfolio leads AbbVie Patient Services strategy and cross-functional execution across the Specialty portfolio. This role shapes and optimizes patient support strategies that help patients start, stay, and succeed on therapy while advancing portfolio priorities, improving operational performance, and ensuring disciplined financial stewardship.
The leader partners with brand teams, APS leadership, field teams, and cross-functional stakeholders to evolve patient support programs, care models, launch plans, and measurement strategies across multiple specialty assets and lifecycle stages. Success requires portfolio thinking, strong marketing and strategy capability, and the ability to influence within a complex matrixed environment.
Responsibilities:
- Serve as the strategic APS partner to Specialty brand teams, representing APS in integrated planning forums and aligning patient support strategy to portfolio and brand objectives.
- Lead development, optimization, and lifecycle management of specialty patient support programs and care models, including launch support, program redesign, and priority initiatives such as Creon Complete optimization, Lupron Peds PSP relaunch, Interventional Glaucoma and Retina PSP assessment, Sura-Vec discovery and launch, and specialty DTP/DTE strategy assessment.
- Translate patient, provider, market, brand, access, field, operations, and analytics insights into effective support strategies that reduce barriers, improve conversion and persistence, and strengthen the patient experience.
- Lead annual and long-range planning for the Specialty portfolio, including investment allocation, resource prioritization, strategic recommendations, budget management, and financial stewardship.
- Develop and implement KPIs, dashboards, and measurement plans to assess program performance, resource utilization, patient experience, and business impact.
- Lead business reviews and senior leadership updates on portfolio strategy, progress against goals, key risks, decision points, and opportunities to scale effective solutions across brands and channels.
- Drive cross-functional alignment, resolve delivery risks and competing priorities, and strengthen collaboration across APS, brand, field, access, operations, analytics, and external partners.
- Act as a thought partner to brand and APS leaders on market trends, patient needs, business cycles, and future-state support models.
- Bachelor’s degree required; advanced degree preferred.
- 10+ years of experience in healthcare, pharmaceuticals, patient services, strategy, marketing, or related commercial functions.
- Demonstrated experience in portfolio strategy, commercialization, patient support, launch planning, or cross-functional leadership within a pharmaceutical environment.
- Experience working across multiple brands or therapeutic areas in a matrixed organization, with proven ability to influence senior stakeholders and build consensus.
- Strong business acumen, financial understanding, analytical capability, and ability to connect strategy to execution and make sound trade-off decisions.
- Experience with patient support programs, access/reimbursement, care models, or the specialty pharmacy ecosystem preferred.
- Strong communication, presentation, executive presence, relationship-building, and change leadership skills.
- Proven ability to navigate ambiguity, complexity, and competing demands while maintaining accountability for results.
Leadership Competencies:
- Portfolio-minded and enterprise-oriented
- Strategic, operationally grounded, and financially disciplined
- Strong cross-functional collaborator, influencer, and change leader
- Comfortable navigating ambiguity, complexity, and competing priorities
- Results-driven with strong accountability and resource stewardship
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
https://www.abbvie.com/join-us/reasonable-accommodations.html