Product Marketing Manager, Grow with Google

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Grow with Google is Google’s initiative to help Americans get the skills needed to land good jobs or advance in their careers, and to help our business partners find the critical talent they need.

We built Grow with Google based on the fundamental belief that the opportunities created by technology should be available to everyone. Since 2017, the program has helped 13 million Americans grow their skills, careers, or businesses. This includes over 400,000 Americans who have graduated from our Google Career Certificate program, the majority of them upskilling from low wage work to well paying jobs.

Now we want to help tens of millions of people learn to use AI. And we need to do it with our partners, because historic innovations in AI are already changing the way we live and work.

We believe that AI will help create new jobs, strengthen our economies, and drive breakthroughs in innovation. But AI’s economic potential may be limited if the workforce lacks access to training.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $116000 - $167000 (USD) + 15% bonus target + bonus + equity + benefits

Learn more about benefits at Google.

Responsibilities

• Conduct user research to deeply understand job seekers and small business owners, translating insights into actionable content strategies.
• Develop and build compelling, high-impact marketing content across multiple platforms to drive engagement and user growth.
• Innovate and experiment with new methods for content creation and delivery, leveraging AI tools to enhance productivity and scale.
• Execute marketing plans in a fast-paced environment, maintaining organizational excellence and cross-functional alignment.
• Communicate AI and skilling concepts through clear verbal and written narratives to empower various audiences.

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in product marketing, content development, or a related field.
• Experience managing marketing projects from conception to execution
• Experience utilizing AI tools for content creation or workflow management.

Preferred qualifications:

• Completion of a Google Career Certificate or an AI Professional Certificate.
• Experience in the workforce development or small business ecosystem.
• Passion for AI technology and its potential to transform education and career growth.
• Ability to think strategically and creatively about content delivery in a rapidly changing landscape.
• Excellent communication skills with a focus on storytelling and user-centric narratives.
• Excellent organization skills with an ability to manage multi-stakeholder projects.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Mountain View, CA, USA; San Francisco, CA, USA.

Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.