Associate Director, Marketing - Oncology

 

Lead strategic and tactical elements of the brand strategy and tactical plan for IMBRUVICA in CLL, including value propositions, positioning, segmentation, and creative development. Develop and articulate effective oncology marketing strategies that are impactful, executable, easily communicated, and clinically/financially supported for relevant areas of responsibility (product/indication/channel).

Internally, the Associate Director will foster positive working relationships with the sales force, medical affairs, market research, sales training, regulatory, and other cross-functional marketing teams.  Externally, they will work with various agencies, consultants, physicians, and other marketing partners to successfully drive the business.  The candidate must be able to operate in a fast-paced organization, with high expectations and accountability on quality of deliverables in partnership with internal and external stakeholders to achieve financial objectives. This is an excellent opportunity for an experienced marketer seeking to join a high performing team committed to making a difference for patients in the heme space.

Responsibilities:

• Build, manage, and execute marketing plans to achieve oncology business objectives and goals
• Drive and participate in business and marketing planning processes specific to oncology.
• Demonstrate and utilize a holistic understanding of oncology-specific financial planning.
• Lead and manage direct report(s) and external partnerships within the oncology scope.
• Influence business leaders and effectively collaborate cross-functionally within oncology and related functions to deliver business results.
• Grow oncology brand/product penetration, market share, and awareness within designated markets.
• Develop next-generation oncology products and/or product enhancements & experiences, leveraging the oncology patient journey.
• Direct and manage projects, including execution of oncology marketing plans, initiatives, and tasks.

Qualifications

• Bachelor’s Degree required; advanced degree in science, business, or healthcare preferred.
• Proven marketing experience with increasing proficiency in all marketing skills, ideally within oncology or related therapeutic areas.
• Previous cross-franchise/cross-channel marketing experience preferred, with launch experience highly valued.
• Strong planning, project management, and organization skills, attention to detail, execution, and follow-through

 

• Robust communication skills (oral and written) with the ability to make persuasive presentations to customers, agencies, partners and senior leadership

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future. ​

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

• This job is eligible to participate in our long-term incentive programs. ​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.​

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

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