Brand Deals Market Activation Lead, America
at Google
Location
New York, NY, USA; San Bruno, CA, USA
Compensation
$152k–$221k USD
Type
full time
Posted
2 weeks ago
Market range · company + function + seniority
p25 · target · p75 · n=322
Posted $221k · above the band
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Job description
In this role, you will be the Brand Deals lead in AMER to drive regional strategy, commercial activation and market growth, partnering with the AMER YouTube and Google Business Organization brand deals teams and leadership to scale creator partnerships for YouTube creators. You will demonstrate the ability for strong problem solving, program management and cross-functional collaboration with multiple levels of the organization, and pragmatism in accomplishing goals effectively.
At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.US: $152000 - $221000 (USD) + 15% bonus target + equity + benefits
Learn more about benefits at Google.
Responsibilities
- Drive and execute strategy for brand deals across YouTube and Google in the Americas region (AMER). Work seamlessly with the AMER YouTube Partnerships team, regional GTM team, and Google Business Organization on cross-functional projects to drive business outcomes.
- Cultivate the creator partnerships ecosystem between advertisers, agencies and YouTube creators. Design and establish operational processes to facilitate creator partnerships at scale.
- Analyze data trends to generate insights to influence brand deals strategic roadmap and drive outsized growth in AMER Brand Deals markets.
- Synthesize and prioritize creator and partner feedback; diagnose and resolve operating challenges getting in the way of market growth.
- Develop key market insights for AMER, keeping a pulse on the creator marketing industry and engaging platforms to synthesize key trends, gaps, and opportunities for YouTube.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.
Preferred qualifications:
- Deep knowledge of the creator ecosystem and sponsorship agreements between creators and brands.
- Strong written and verbal communications skills, and exceptional ability to structure a compelling storyline and build presentation decks/documents to support their position.
- Strong business sense with distinctive problem solving, analysis and program management skills.
- Self-initiator, and the ability to effectively operate with flexibility in a fast-paced, high energy and a constantly evolving team environment.
- Ability to communicate in Spanish or Portuguese fluently to support client relationship management in this region.
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